Our Shared Services teams support all of our business lines behind the scenes ensuring the delivery of our business priorities. These include Technology, Information Security, Finance, Risk, Audit, Governance, Marketing and Communications as well as our People team.
The Marketing Services team is a centralized, shared resource across regions and Business Units. The team works closely together each business unit Portfolio Marketing team, to create great campaigns and drive revenue growth. We provide customer and market intelligence, brand strategy, campaign development and execution and strategic client pursuit (proposals) as a ‘centre of excellence’. All marketing projects are managed by the Marketing Services team to bring together marketing expertise, best practice, consistency to everything delivered to clients, and leverage global content while ensuring local relevance and market specific requirements.
Marketing Services and Portfolio Marketing work together:
• Intelligence and Brand teams will provide insights that inform the Marketing strategies and plans.
• Portfolio Teams will own and develop these strategies in line with business objectives.
• MarCom (Marketing Communications) and Strategic Pursuit teams will be briefed by the Portfolio teams and will develop and execute marketing plans and strategic proposals.
• Regional marketing teams will support with the translation and localization of our marketing activity.
We have a unique opportunity for someone to contribute their talents and strengths as a Digital Event Marketing Intern.
A role you will love
The Digital Event Marketing Intern will support the execution of digital events and some live events as needed. This includes planning, development, and execution of virtual and physical events, that are targeted to clients as well as prospects, in all regions. The type of events includes webinars, virtual and face-to-face client events, roundtables, industry events and workshops. The position requires a hands-on, collaborative, and flexible approach with the ability to oversee and execute multiple projects simultaneously while driving aggressive deadlines. The role is best suited for a high-achiever with proven ability to contribute individually (through hands-on execution) as well as part of a results-focused department.
Primary responsibilities for this position include meetings with internal partners to work out event or webinar details, research and book locations, food, entertainment and to coordinate activities with tradeshow vendors.
• Work on digital events activities such as virtual events, webinars, demos, under the guidance of Global Events senior manager
• You will learn proper use and implementation of marketing tactics
• Maintain calendar of virtual events/webinars. Build and maintain schedules for digital events, including due dates in Monday.com
• You will learn Tactical process of digital events
• Conduct webinar events: live and recordings
• You will understand back end of event platform
• Measurement of virtual event and webinar activities including recommendations of modifications for greater effectiveness under direction of Events Manager
• You will learn how to measure and evaluate data
• Create best practices document for digital events activity under direction of Events Manager
• You will learn to build insights and writing of recommendation to guide digital event strategy
What will you bring to the role?
As we view our interns as an integral part of our team, we are looking for individuals who are:
• Junior and Seniors only in the process of obtaining a bachelor’s degree (B. A.) from four-year college or university with a GPA of 3.5 and over.
• Pursuing a Hospitality Event Management degree.
• Able to demonstrate a willingness to take on projects, learn new things, and contribute meaningfully to the research and work we produce.
• Comfortable learning new technology
• Working knowledge of Microsoft Office applications including Outlook, Word, PowerPoint, and Excel.
• Possess excellent verbal, written and presentation skills